A poll of 2,000 adults found three quarters turn to ‘surrogate therapists’ for a mental health boost – including hairdressers, shopkeepers, personal trainers and even pets
On a bustling Monday morning in London, Claire, a 34-year-old accountant, settles into her hairdresser’s chair, ready to transform her look. But as the scissors snip away, she’s not just seeking a new hairstyle; she’s in search of comfort. “It feels good to talk about my life while getting my hair done,” Claire admits. “I don’t think I need therapy, but sometimes it’s just nice to unload on someone who cares.” This resonance isn’t unique. A recent survey commissioned by BetterHelp reveals that a remarkable three-quarters of Britons are now leaning on unconventional sources for emotional support.
The Rise of Unconventional Confidants
In an increasingly complex world, where mental health struggles are pervasive, unsuspecting figures have emerged as unlikely therapists. The survey, which assessed the habits of 2,000 adults, shows that hairdressers, shopkeepers, personal trainers, and even pets are stepping into the breach left by traditional mental health providers. The report highlighted that nearly a fifth of respondents confide in colleagues or managers. Such informal support structures are not just comforting; they reflect a significant shift in how individuals seek help in an era where stigma and access barriers to professional therapy loom large.
The Comfort of Familiarity
“These relationships often offer a sense of safety and familiarity,” says Dr. Emily Thatcher, a psychologist specializing in social support systems. “People feel more at ease sharing their thoughts with someone they see regularly, even if they’re not trained professionals.” This sentiment echoes through response patterns in the survey, where trust (16%) and approachability (16%) were cited as the main reasons for turning to these informal outlets.
- Trust: 16%
- Easy to talk to: 16%
- Understanding: 16%
- Convenience: 14%
- Non-judgmental: 12%
Yet, despite these comforting interactions, nearly half (49%) of respondents express difficulty in coping with their mental health challenges, suggesting that these surrogate therapists may not provide the comprehensive support needed. The survey reveals that even as people flock to these informal confidants, the weight of unaddressed emotional issues persists.
Understanding the Mental Health Landscape
In the context of a growing mental health crisis, BetterHelp’s broader studies unveil alarming perspectives. Their ‘State of Stigma’ report found that while over a quarter of people do not consider their problems “serious enough” for therapy, 49% see access to formal support as a daunting challenge. “Access barriers can vary by geography and socioeconomic status,” notes Joanne Saulter, a BACP-accredited therapist. “It’s disheartening when individuals feel they can’t seek professional help based on misguided assumptions about their issues.”
The Weight of Stigma
Among those barriers, stigma remains prominent: over a third (37%) of respondents indicate that the fear of being judged prevents them from seeking help, illustrating how societal attitudes can stifle vulnerability. The data further reveal that men are 33% more likely to believe that therapy won’t provide benefits they desire.
Saulter continues, “It’s critical to normalize mental health discussions and challenge stereotypes associated with therapy. By doing so, we can bolster individuals’ confidence and reduce the stigma around seeking help.” The survey indicates that support for these transformative changes is widespread; 44% of adults would be more inclined to engage with therapy if they could switch providers easily, a statistic that resonates even deeper among younger individuals, with 63% of those aged 18-24 expressing similar sentiments.
Bridging the Gap: A Quality Solution?
In the quest to remedy this disconnect, BetterHelp has introduced its Therapist Match Commitment, a strategic initiative designed to effectively pair individuals with therapists. Utilizing member preferences and advanced algorithms, the program aims to place users with counselors who embody the characteristics that make informal confidants compelling: non-judgmental, understanding, and accessible.
As mental health resources continue to evolve, understanding user preferences becomes paramount. The survey’s findings indicate that two-thirds of respondents would be more inclined to pursue professional therapy if their paired therapist exhibits traits they value in informal settings. This critical feedback underscores the need for a mental health system that reflects the diversity of human experience and emotion.
Conclusion or Ongoing Conversation?
As individuals navigate this complex landscape of emotional needs and support systems, it’s clear that the role of traditional therapists is shifting in tandem with these societal changes. With increasing reliance on surrogate therapists, striking a balance between informal support and professional care is essential. The question remains: how can we ensure accessibility and eliminate stigma, empowering individuals to seek the holistic care they truly deserve? Only time will tell whether these adaptations will penetrate the heart of therapeutic practice, but for many already, the journey toward mental wellness is finding unexpected allies in the most unassuming places.
Source: www.mirror.co.uk

